Liv Appleton

Technology Content Marketing Executive Liv joined the Elite Group team in 2021, as our technology copywriter, before progressing to her current role as our Content Marketing Executive in 2022. Liv has a strong background in the field of technology and leverages deep industry knowledge across a range of topics to create informative, insightful, and educational content to guide businesses towards effective technology adoption. Liv is committed to bringing up to date information on the latest technology, reporting on industry trends and providing advice to empower customers to make the most of everything their technology solutions have to offer.

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Elite News

Raising the Bar | Celebrating Another Successful ISO Audit

It’s been a really busy time for our Compliance Manager, Melissa Carter and our team as the company has been preparing for our annual ISO audit. ...

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Unified Communications

UCaaS vs CCaaS  – Key Differences and How to Make the Right Choice For Your Business

The key difference between UCaaS (Unified Communications as a Service) and Contact Centre as a Service is that the former primarily focusses on intern...

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Business Insights

Industry 4.0 | What is the Fourth Industrial Revolution?

What is Industry 4.0 and What Does It Mean For Your Business If you paid attention in history class, you will have heard of the industrial revolution....

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Business Insights

Vodafone and Three Agree Deal to Create UK’s Biggest Mobile Firm

What Does the Vodafone-Three Merger Actually Mean For Your Business? Mobile telecommunication providers, Vodafone and Three, have agreed to merge thei...

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Elite News

Igniting Change: Our Sustainability Promise

Did you know, as a country we used almost 2.5 earth's worth of resources in 2022? It’s not new information that the planet is struggling due to the...

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Business Insights

Reimagining Retail: Why Digital Transformation is Essential for Success

There’s no doubt that retail has seen a lot of drastic change in recent years. Advancements in technology introduced consumers to the world of onlin...